marketing

In a strategic effort to bridge Nigeria’s marketing skills gap, the Brand Management Academy (BMA) has provided practical, industry-driven training designed to equip both…
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To inspire passion among marketers and acknowledge excellence, brands, individuals, agencies, and journalists were honoured at the prestigious Nigerian Marketing Awards, themed…
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The social media space has become a major marketplace. From the streets of Twitter to the roads of Facebook and the highways of…
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Justice Taiwo Olatokun of an Ikeja High Court has fixed May 27 for the trial of a suit filed by Marketing Edge Publications Limited against the National Institute of…
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Sustainable marketing is of necessity if any organisation wants to remain not just afloat but be able to stay ahead of the pack as far its growth trajectory is concerned.…
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A business consultant, Seyi Adeoye, has been elected the President of the Nigerian Marketing Research Association. In a statement on Tuesday, Adeoye, who is the…
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To commemorate 25 years of building brands across West & Central Africa region, mediaReach OMD has unveiled their OMD Consumer Intelligence (OCI) initiative to raise the bar of…
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