As the global community becomes more connected due to technological advancements, the usage of social media networks has formed an integral part of our day to day living and has grown significantly in recent years, with millions of Nigerians using various social media platforms to stay connected with friends and family, sharing information, and doing business.
Looking at the Nigeria social media scenery, the use of social media is fast evolving with the rumored reports of the likely re-launch of the disruptive tech innovation Crowwe “straight outta of Naija” the Nigerian foremost indigenous social media networking platform.
In view of this trend, there is a growing interest in the re-launch of a social media platform by Nigerians largely within the youth demography. Crowwe, which was previously available on Play store and apple store for millions of users globally, had to be shut down due to technical challenges. However, with recent developments in technology and an increasing demand for indigenous social media platforms in Nigeria, the time may be right for a re-launch.
Since its previous launch in September 2020, Crowwe has become a popular platform for individuals, communities, public figures, and celebrities to socialize, get informed, entertain and be entertained, showcase their creativity, highlight their unique brand, market their products, pay bills, send and receive payments, and boost engagement metrics.
One of the key factors said to be driving the popularity of Crowwe is its simplicity, nimbleness and ease of use. The platform, when re-launched can be easily downloaded from the Play Store for Android mobile phone or Apple Store for IOS phone users. With over 1 million daily active users after its previous launch and an estimated 15 million users in Nigeria alone, Crowwe is fast becoming the leading mobile social network platform in Nigeria.
The idea around Crowwe’s being purely local content made by Nigerians for Nigerians has also contributed to its success. In addition to the incessant controversy surrounding Face book and Twitter’s ban on many user accounts, its new terms and conditions causing an outcry amongst users, many Nigerians might be turning to Crowwe as a more secure and trustworthy alternative.
Crowwe’s unique features include built-in video conference calls capabilities, text, voice note, and video recording direct messaging abilities, unlimited characters in direct messages, music live streaming functionalities, integrated payment gatewayoptions for business purpose users, free folders creations documents storage and data privacy features. The social network platform also offers a spectrum of opportunities for digital marketing through ads and tools, making it an attractive platform for businesses looking to reach their customers.
With reports of the company’s plan towards its continued growth and expansion, Crowwe if re-launched is on track to attain over 100 million users across Africa and beyond. Reports also have it that, the founders of the social network platform are also currently in the process of launching a desktop version of Crowwe, which will provide users with all the same features and usability as the mobile app.
As the social media landscape in Nigeria continues to evolve, Crowwe is poised to become a dominant player in the market. Its focus on local content, ease of use, and data privacy would make it an attractive option for users looking for a more secure and trustworthy social media platform.
Crowwe is said to have a number of advanced security features. Its direct message feature has end-to-end messages encryption. All messages flowing through the platform are secured so that only the sender and the recipient can view them. This means Crowwe technical support team can’t read your message even if they wanted to. The platform cannot alter your personal information, and only users you approve as friends or accept their friend request can message you. As with an increasing number of internet services using 2nd-step authentication, which has you type in a second pass-code sent to your phone via text message to access your account.
With the direction Nigeria and Nigerian government is going especially as regards growing made in Nigeria technology that can also be used to engage and interact online by social media users; if one is said to be looking for a new social media experience that’s made in Nigeria for Nigerians, it’s advised to look no further than Crowwe.
Social media enthusiasts are said to be looking forward to join the thousands of other users who already have the first taste of amazing features that Crowwe has to offer.
For Crowwe, if it’s re-launched, would obviously be made available on apple and play store for users downloads.
