Aligning Creativity, Unit Economics & Scale (The UK Journey) — Guardian Life — TheNigerian – Nigeria and World News
By Guardian Nigeria
20 March 2024 |
6:31 pm
Dejiandkola, the distinguished trend home synonymous with magnificence, sophistication, and magnificence based in 2017 by two brothers, has made its debut in the UK with the opening of its first retailer in Kent. The 1162.5 sq ft retailer is positioned at 34, St. Georges Buying heart, Gravesend, DA11 OTA, United Kingdom.
Dejiandkola, the distinguished trend home synonymous with magnificence, sophistication, and magnificence based in 2017 by two brothers, has made its debut in the UK with the opening of its first retailer in Kent. The 1162.5 sq ft retailer is positioned at 34, St. Georges Buying heart, Gravesend, DA11 OTA, United Kingdom.
As the style world carefully displays this milestone, let’s delve into the importance of this strategic transfer.
Location Issues:
The selection of location for our inaugural UK retailer will not be random. Kent, which is 46 miles away from London, a worldwide trend capital, provides a powerful tapestry of tradition, fashion, and variety—an ideal canvas for the dejiandkola model to check one more speculation of scaling internationally. In Could 2023, the model opened its first worldwide retailer in Calgary Canada.
Embracing the Nigerian Diaspora:
The model presently serves over 60% of its clients internationally with the US & UK taking the lead in gross sales. With a large Nigerian group within the UK, estimated at over 200,000 people, in response to current census information, our growth holds specific significance. The model acknowledges the significance of catering for this demographic, providing a contact of residence with our beautiful collections whereas additionally interesting to a broader viewers in search of genuine, culturally wealthy trend experiences.
The Deji & Kola HQ – Lekki, Lagos Nigeria
Nearer to Our Clients:
In an period of worldwide connectivity, proximity to our worldwide clientele is of nice significance, by establishing a bodily presence within the UK, we streamline operations, scale back delivery occasions, and improve the general buyer expertise. From London to Lagos, New York to Nairobi, the model is dedicated to bringing our signature craftsmanship nearer to sophisticated trend fans worldwide.
Elevating High quality Requirements:
At DejiandKola, excellence is non-negotiable. Therefore, why the model has constantly invested in Excessive Scale Stitching Equipment, Lean Operational Construction, Analysis & Improvement. As we put together to introduce our model to UK customers, meticulous efforts are underway to uphold the best requirements of high quality and craftsmanship. From sourcing premium materials to refining our manufacturing processes, each element is rigorously curated to make sure that our clients obtain nothing in need of perfection.
Introducing “Sunset in Mars” Assortment:
“Expertise the cosmic magnificence of our newest assortment, “Sunset on Mars,” the place earthly magnificence meets the enigmatic attract of the Pink Planet. The gathering epitomizes inspiration from the pink planet, nature, frozen desert, twilight clouds, landscapes pierced by meteorites and nuclear mud. A sunset in mars invokes a form of Sci-fi metaphor of a not so distant nightmarish future, if people ultimately invade mars.
The model will welcome its teeming clients to a preview of its assortment within the uk retailer on the twenty third of March 2023 from 10am immediate. Clients can have the chance to have interaction the model, assessment the clothes and lift consciousness round its group.
@timini sporting the Blood-Pink Fur Coat @akinfaminu within the Bretarion Coat
In conclusion, the opening of our first retailer within the UK marks a major milestone for Deji & Kola —a testomony to our unwavering dedication to creativity, tradition, and buyer satisfaction. As we embark on this thrilling journey, we invite trend fans to affix us in celebrating the fusion of custom and modernity, as embodied by the timeless magnificence of the model.